Amazon Prime Day is here! Prime Day starts at 12 a.m. PDT on June 12, offering 48 hours of epic savings and millions of deals! There’s something for everyone. Check out the deals on electronics, devices, toys, beauty, fashion, and home, from top national brands and small businesses.
Not a Prime member yet? Anyone can join Prime or start a 30-day free trial to participate in Prime Day, get access to fast and free shipping, and enjoy entertainment benefits like Prime Video, Prime Music, and more.
Here is a sneak peek of some of this year’s hottest Prime Day deals:
- Amazon Devices: Save up to 79% off on Fire TV devices, including Amazon Fire TV 50-inch 4K UHD Smart TV ($99.99), Insignia 32-inch Smart HD Fire TV ($49.99), and Fire TV Stick Lite ($11.99); 28% on Echo Show 15 ($179.99); 30% on Kindle Oasis ($174.99) and 55% on Kindle Kids ($49.99); up to 40% on Ring devices, including Ring Alarm 2.0 five-piece kit ($119.99); and 55% on Amazon Halo View ($44.99).
- Smart Home: Save up to 50% on Smart Home products.
- Lawn and Garden: Save big on lawn and garden for Prime Day!
- Beauty and Wellness: Save up to 50% on select products from boscia, Oribe, and Sunday Riley; 30% on Drybar and KORA Organics by Miranda Kerr; up to 20% on Goop, NYX, PATTERN Beauty by Tracee Ellis Ross, and Sun Bum. Additionally, save 50% on 23andMe Health + Ancestry Personal Genetic Service Kits.
- Electronics: Save up to 50% on select headphones from Beats, Sony, and JBL, and 30% on e-bikes, Segways, and scooters.
- Fashion: Save up to 40% on select styles from Levi’s and baby apparel from Burt’s Bees and HonestBaby; up to 30% on styles from Amazon Essentials, Champion, Ray-Ban, and Oakley; and up to 25% on select styles from Shopbop, including APL, English Factory, and Free People.
- Home & Kitchen: Save up to 50% on select products from Keurig; up to 45% on SharkNinja and Casper; up to 40% on iRobot Roomba; up to 40% on products from SodaStream; up to 30% on Vitamix blenders; up to 25% on Momofuku products; and 20% on Caraway cookware and bakeware.
- Baby: Shop baby necessities, like diapers, car seats, strollers, and more, and get Prime Day saving!
- Pets: Save up to 30% on pet essentials from Amazon brands, including Amazon Basics, Kitzy, Wag, and Wonder Bound.
- Sports & Outdoors: Save up to 50% on Garmin wearables and navigation; 30% on NordicTrack T 6.5 S and Si Treadmills; and 25% on select Columbia Sportswear apparel, outerwear, and footwear.
- Tools: Save on tools with Prime Day deals.
- Toys: Save 40% on select American Girl dolls; and up to 30% on select toys from Fisher-Price and Mattel, including Barbie and Hot Wheels. Additionally, save up to 30% on select LEGO sets and Magna-Tiles, and select dolls and playsets from L.O.L. Surprise! and Rainbow High.
Prime members can get ahead of shopping for the school year this Prime Day. Savings are available up to 45% on dorm room essentials; 30% on select backpacks from Kipling, Kenneth Cole, and Travelon; 30% on school supplies from Elmer’s, Sharpie, and Pilot; and 25% on select Climate Pledge Friendly laptops, monitors, and desktops from HP, Dell, and Microsoft. Members can also shop curated lists from celebrities, including Busy Philipps, Charli and Dixie D’Amelio, Neil Patrick Harris, Storm Reid, and Vinnie Hacker, featuring their top picks for going back to school and college. Parents, kids, and teachers can shop for supplies featuring their favorite characters, by grade, and customers’ most loved items at amazon.com/backtoschool. College students can get dorm room recommendations at amazon.com/offtocollege.
- Don’t forget to visit amazon.com/coupons to find even more savings!
Prime Video: Enjoy a selection of titles to rent or buy at up to 50% off. And for a limited time, customers will be able to subscribe to select channels for 99¢ per month for up to two months if they are not already subscribed. Only pay for the channels you want and cancel anytime. A full list of Prime Video deals, including the offer window for each, can be found here.
Kindle Unlimited: Prime members who are new to Kindle Unlimited get four months free with a new subscription. Kindle Unlimited readers can read as much as they want from an ever-growing selection of over two million eBooks, thousands of audiobooks, comics, short reads, and magazines. Find out more at amazon.com/ku.
Amazon Explore: Prime members get 60% off all interactive live-streamed experiences from Amazon Explore this Prime Day. Visit wildcats in Costa Rica, take a rickshaw ride in Tokyo, shop handmade crafts from a family-owned shop in Florence, and learn new skills from cooking to crafts with experts around the world. Amazon Explore is a great way for customers to have fun and support local businesses with instant, on-the-spot shopping.
Small Business: Save big for Prime Day on products from small businesses.
Amazon Handmade: Save on handmade goods during Prime Day.
Amazon Launchpad: Shop Launchpad Prime Day deals.